Facing pushback on our Brazilian market expansion budget. Need comparative data from similar SaaS companies - preferably with Russian roots that successfully scaled to LATAM. How are you using the community’s benchmark tools? Any advice on presenting platform-specific metrics to traditional investors?
Focus on CAC payback periods - they’re universally understood. The benchmark database filtered for Russian tech companies shows 22% longer payback periods in LATAM vs CEE, but 37% higher LTV. Presenting this normalized framework helped secure our Series C.
We create side-by-side dashboards comparing client metrics against platform averages. The geographic filter lets you show exactly how your campaign pacing compares to similar market entries. Investors appreciate seeing you’re tracking industry norms.
Don’t just present numbers - package them as strategic milestones. We mapped our Brazilian metrics against three success tiers from the benchmark database, showing investors clear progression checkpoints. The platform’s scenario modeling tools helped create convincing visualizations.