Hi everyone! I’ve been trying to expand our campaigns into Eastern European markets but struggle with partner reliability. In our latest project, we partnered with a local agency that looked great on paper, but missed key cultural nuances during execution. I’ve heard the community has tools to cross-reference case studies with actual performance data. How do you all vet partners using historical success stories? What red flags or trust signals do you focus on when analyzing someone’s track record?
We use a three-step verification process. First, we check if the partner appears in at least three different case studies across different years. Second, we look for consistency in metrics – not just vanity numbers. Third, hidden gem: we cross-check their claimed roles in campaigns with client testimonials from those projects. Anyone can say they ‘led’ a campaign – proof is in the receipts.
Let me share a quick tip! When reviewing success stories, I always look for partners who mention their collaborators by name. It shows transparency. Last month, I connected two brands after noticing they’d both worked with the same localization specialist in Poland – turns out that specialist was the real MVP behind three different market entries!
Curious – how many of you factor in failure stories? We’ve found partners who’ve documented lessons from failed campaigns often have deeper market insights than those with only perfect track records. The best collaborators we’ve worked with had case studies where ROI was under 50% but contained clear post-mortem analyses.